The unique writing Swiss Maison celebrates its centenary with the exquisiteness that characterizes it.

Representative of excellence and sophistication in writing, the prestigious Caran d'Ache brand preserved the same values of quality craftsmanship, innovation and the highest aesthetic standards, since its inception in 1915. The inherent sense of art that characterizes the brand is evident in its exceptional writing instruments, comparable to real gems, result of the union between the technical reliability and the unique artistic crafts. The Swiss Maison celebrates its centenary with the exquisiteness that characterizes it.

A company devoted entirely to art: the name Caran d'Ache was the pseudonym of the famous French caricaturist and cartoonist of the nineteenth century, Russian-born Emmanuel Poiré. "Karandash" is the Russian word for pencil; word from the Turkish root "kara tash" relating to "the black rock" (graphite). An ode to the brand to its roots, as pioneered manufacture graphite pencils in Switzerland; a commodity highly valued and is located precisely in the mountains of that country.

Caran d'Ache is recognized around the world for generations to be always at the forefront. 100 years maintains the same line of excellence ago, true to tradition, passion and craft skills that make it worthy of the prestigious distinctive "Swiss Made".

With a century of brilliant history, this year in commemoration of the centenary of its birth and as a tribute to its continued contribution to artistic expression in all its forms, Caran d'Ache has designed a series of products and related high impact events with this special anniversary: a major exhibition of works by Picasso made only with the famous Swiss colored pencils, a national drawing competition (Switzerland), creating a new logo and a limited edition, among others.

A unique opportunity to honor the commitment, tradition and innovation of fine art and luxury writing, not forgetting the emblems of the Maison and all members of the world Caran d'Ache (past and present).

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